Event Hosting

GameGeek assisted two major Chinese media service providers to form an intimate relationship with local game studios in Vietnam through their events.

TIME

15:48 - 17:49

January 01

LOCATION

Hanoi

TIME

15:48 - 17:49

January 01

LOCATION

Hanoi

About the Event

A Personalized Approach for Mintegral

Despite being the go-to User Acquisition solution for Vietnamese developers, Mintegral sought a more personal touch. Partnering with the trusted local experts at GameGeek, Mintegral hosted 3 intimate events designed to resonate with the Vietnamese audience in Hanoi and Ho Chi Minh city.

While Mintegral boasts a strong reputation and market presence, these events aimed to further connect with existing partners and introduce their expanded offerings, including Mobile Measurement, Monetization, and User Acquisition services under the XMP, Solarengine, CAS, and Playturbo brands.

GameGeek handled all logistical aspects of the events, which targeted C-level personnel from over 80 Vietnamese game studios in Hanoi and Ho Chi Minh City. This collaboration highlights the value of a localized approach, even for global brands.

Tec-do 2.0 Makes a Strong Entrance

As a newcomer to the Vietnamese market, Tec-do 2.0 also partnered with GameGeek to establish connections with local studios. GameGeek facilitated introductions with the right decision-makers, resulting in a successful event that attracted nearly 60 C-suite personnel.

Building a Thriving Vietnamese Games Industry

GameGeek's event management experience streamlined the process, allowing Mintegral and Tec-do 2.0 to save valuable time and resources. This freed them to focus on crafting a clear and impactful message for the Vietnamese audience.